Sven Völker, author of Go Faster, a new book on the history of race car graphic design, speaks about the topic in this five-minute short over at The Atlantic magazine’s web site. It’s well-worth your click.
Vintage racing clips are interspersed with interview footage shot inside the Porsche Museum in Stuttgart. Völker talks about why competition cars’ appearances shifted from solid color schemes to graphics such as stripes and arrows to today’s kaleidoscope of designs and advertisements.